Tourist statistics proclaim that after sunbathing on the beach, the second most popular activity for visitors is shopping. There is a continual growth of retail on the Costa Blanca, with shopping malls including both international brand names and local small production fashion houses prominent among the hundreds of shops that offer just about everything under the sun.
Street markets are one of the main attractions for visitors and every day there will be at least one large market near to wherever you are located. Bargain hunters will love the hustle and bustle of the local markets and the best buys are fruit and vegetables, leather goods, ceramics and lace. Don’t forget to barter - as this is normal practice at markets in Spain, so you won’t be offending anyone, and it is also great fun.